The Imperial Festival took place between 6-7 May 2017, at Imperial’s South Kensington campus. The yearly event draws attendance of around 15,000 Imperial students, alumni and members of the public. 

We developed several activities around the topic of Data Science in cancer. I participated the development of two activities. First, a Guess Who game-board to illustrate how we select protein targets for new drug discovery campaigns and explain the concepts of cancer driver and druggability. The second one consisted in displaying a protein-ligand complex and use the Oculus Rift Virual Reality (VR) to allow visitors to experience VR and feel as if they were inside the protein. This helped us explain how drugs work and talk about the drug discovery efforts undertaken at the ICR Cancer Therapeutics Unit! Everybody loved the activities, particularly the VR which had a consistent queue during both days! It was really good fun!